About the challenge

This challenge is a semester-long, company-backed product project where student teams worked as full product teams: PMs, designers, researchers, and PMMs, to solve a real problem provided by an industry partner.

Unlike a traditional hackathon, this challenge focused on research, iteration, and depth. Over 8 weeks, teams moved through the full product development cycle: user research, problem validation, ideation, PRD creation, prototyping, feedback loops, and final presentation.

Each Devpost submission includes:
-  Pitch Deck
-  PRD
- Figma Prototype
- Live 5-minute Presentation Recording

Get started

Teams began with a company prompt, a scoping doc, and mentor guidance. From there, they created a project timeline, conducted user research, narrowed the problem, ideated features, defined an MVP, and built mid- to high-fidelity prototypes.

By Demo Day, each team delivered a fully researched, validated, and designed product concept — complete with a PRD, prototype, and polished pitch.

Requirements

What to Build

  • A validated problem statement based on user research

  • A clear MVP definition

  • A PRD outlining requirements, features, and success metrics

  • A Figma prototype showing core flows and UX

  • A pitch deck that tells the story from problem → solution → impact

What to Submit

Each team must submit:

1. Pitch Deck (PDF or Slides link)

Tells the full story — problem, research insights, solution, features, and impact.

2. Product Requirements Document (PRD)

Covers problem definition, user personas, feature list, MVP scope, success metrics, and technical considerations.

3. Figma Prototype (Public link)

A mid/high-fidelity prototype demonstrating key flows and the core experience.

4. Presentation Video (5 minutes max + Q&A optional)

A recording of the team’s live pitch for Demo Day.

5. Devpost Write-Up

Quick descriptions for challenge overview, what you built, how you built it, and what you learned.

Hackathon Sponsors

Prizes

$75 in prizes
Gift Cards
$75 in cash
1 winner

Devpost Achievements

Submitting to this hackathon could earn you:

Judges

Product@TAMU Officer Team

Product@TAMU Officer Team
Product@TAMU

Judging Criteria

  • Pitch
    40 points for the pitch (problem understanding, research, solution clarity, innovation, and feasibility)
  • Prototype
    50 points for the prototype (core functionality, user alignment, clarity, and polish)

Questions? Email the hackathon manager

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